This is it. The big idea you’ve been waiting for. You’ve thought over this concept for AGES and now it’s finally all coming together in this moment. Everything is flowing, solutions are coming. You are excited to finally grasp what needs to happen to implement this major idea for your business.

Then your phone chimes. It’s that entrepreneur who contacted you last week wanting to meet up.

You type, “Yes I can meet today, what time?”

Now what was that last thought you had before the phone interrupted. That idea you had …hold a minute it’ll come …yes that’s what you were thinking!

Your phone chimes. “Sure, 3:00 works. Where?”

Back to that idea again. What was that thought chain you had going? Oh yeah. Let’s write this down before its lost.

Your phone chimes yet again. “Starbucks sounds great. Let’s rope Penny, Lynn, and Oscar in on this and make sure they can meet too.”

And back to the idea. Maybe you’ll get it written down before your phone chimes again…

Does this problem sound familiar? 20 minutes a day coordinating events doesn’t sound like much. But when you add up 20 minutes a day, 5 days a week, add in multiple employees, and then assign a number to those 20 minutes it becomes a problem.

Companies spend upwards of $2,000 a month for moments like we just described above. So how can you build a business to solve this problem? Let us tell you.

The Idea
John Rampton, the CEO of and several other successful multi-million dollar companies, shares his idea that will help solve this productivity gap.

The idea stems from the concept that we have a broken calendaring system.

Each of us have different ways of scheduling our lives. But communication with others, especially when you factor in more than one or two other people is where time is lost.

Time spent communicating back and forth is time spent being less productive.

But what if a system were devised to eliminate this scheduling time? What if there were a smart system in place to alleviate unnecessary time blocking, rescheduling, or back and forth communication.

Why schedule an hour long meeting when on average those particular meetings last 42 minutes?

What if we had a program designed to calculate our average meeting length with specific contacts to help us schedule our time with others better?

What if our phones had a program that could alert a specific group of people when you were finished with a conference call earlier than planned and now gives them a heads up that you are available to talk?

What would be like to have a program that you could block out specific times of the day for phone calls, another for emails, or one for blocking everything out so you could be productive for that scheduled time without interruption?

What if your meeting got cancelled and this program could reschedule your day in a way that makes sense based on your preferences and history?

Imagine your life at work if we had a smart calendar that could help us streamline our time better to increase productivity.

The Start-up
What does Ramptom believe this program will take to get running? Time. He suggests it could be done in as little as a few weeks, and then continual improvements on the program.

The cost
Rampton suggests the best way to implement this program would be to offer several different versions:
-Free version
-Premium version with additional features at a cost
-El Primo version with even more features at a higher cost
-Enterprise version for larger companies accessing the program at a lower cost per employee.

A Word of Caution
Rampton believes a potential weak point of this business would be not considering all the ways people use or don’t use a calendar. No two people are alike and spending time to understand how people schedule their lives would be to your advantage.

So is this YOUR next big idea?

If you believe that our calendaring system is broken and could be more efficiently used to increase our productivity, then maybe this will be your next great idea!

Leave a Reply